Sell out every comedy night
Ticketing for comedy clubs, stand-up tours, open mics and improv nights. Put shows on sale in minutes, fill the room with the Billetto marketplace, ads and email, and get everyone in before the first act.




































Everything a comedy night needs, from on-sale to last laugh
Comedy runs on full rooms, late changes and regulars who come back every week. Billetto keeps tickets, promotion, audience data and the door in one place.SEE IT IN ACTION
Your comedy nights, the way they look in Billetto
SHOWSYour weekly comedy calendar
Run every show in the week from one place
Open mic on Wednesday, two club shows on Friday, improv at the weekend. Create each night once, keep an eye on how every room is filling up and see when a show sells out.
- Early and late shows on the same night, each with its own capacity
- Live ticket counts for every show in your calendar
- Put next week's shows on sale in minutes
Events
Example dataTICKETSTicket types and promo codes
Price every seat in the room the way you want
Early bird, front row, standard and student tickets on the same show, plus promo codes for a quiet Tuesday, a partner venue or the comedian's own followers.
- Each ticket type has its own price, quantity and release time
- Promo codes with usage caps for partners, press and performers
- Members-only tickets for your club's regulars
Tickets
Example dataEvent: Club Night: late show
Ticket typesPrice
Your order
MARKETPLACEDiscovery on Billetto
Get found by people looking for a night out
Public shows appear on the Billetto marketplace, where comedy has its own category. People browsing for something to do this week find your next night next to the rest of the city's line-up.
- Public shows listed in the comedy category on Billetto
- Each show gets its own event page, ready to share
- Followers and buyers become contacts you can reach again
Billetto marketplace
Example dataOpen Mic Wednesday: new faces
The Laugh Cellar, Manchester
Wed 20:00
Club Night: three headliners
Basement Comedy, Leeds
Fri 21:30
Improv Jam: you pick the story
The Studio, Bristol
Sat 20:30
Work in progress: new hour
Corner Theatre, London
Sun 19:30
Club Night: early show
Basement Comedy, Leeds
Sat 19:00
Late Night Roast
Upstairs Bar, Glasgow
Sat 22:30
ADVERTISINGBilletto Advertising
Ads that only cost you when they sell a ticket
Switch on Billetto Advertising for a show and Billetto builds the ads from your event page and publishes them on Google, Meta and Billetto. You follow clicks, orders and revenue per show in your account.
- You only pay for tickets sold through Billetto Advertising
- Organisers sell around 20% more tickets on average
- Clicks, orders, conversion and revenue for every show
Billetto Advertising account overview
ⓘ InfoExample dataAdvertising event statistics
Recent activity
AUDIENCESKnow your crowd
See who laughs at your shows
Every ticket buyer and follower becomes a contact in Audiences. See how many people you can reach, what they spend and which age groups fill your room, then save the segment you want to invite next.
- Contacts created automatically from orders and followers
- Age, gender and average order value at a glance
- Filter by permission to inform before you send a campaign
Audiences
Example dataMost represented age groups
EMAIL AND SMSReach your regulars
Fill the last seats with an email or a text
Send a newsletter about this month's line-up, or a quick SMS when the late show has a few seats left. Pick a segment, write the message and follow opens, clicks and tickets sold.
- Newsletters about upcoming shows to the people who came before
- SMS for last-minute seats and changes on the night
- Opens, clicks and ticket sales reported per send
E-mails and SMS
Example dataAUTOMATIONSSet it up once
Emails that go out for every show, without you
Create reusable emails and decide when they are sent during the event lifecycle: a welcome after booking, a reminder before the show and a follow-up the morning after. Reuse them across every show in your calendar.
- Welcome emails to new attendees
- Reminders about the show and updates if anything changes
- Follow-ups after the show, with a survey or next month's line-up
Automations
Example dataDOORSCheck-in on the night
Get everyone seated before the first act
Scan tickets with the Billetto app as people arrive, sell the last seats at the door and wave in the guest list. Online, door and comp tickets count towards the same room, so you always know how full it is.
- Several door staff can scan at once on separate devices
- Door sales with Billetto POS on the same allocation as online
- Guest lists and comps for performers and press
Check-in
Example dataArrivalsLive
Organisers across Europe already sell on Billetto
Billetto in numbers
- 160,000+ event organisers have sold tickets on Billetto
- 2M+ tickets sold every year
- 14 European markets
Help when you need it
- Customer Success Manager: on the Growth plan, for organisations selling more than 1,000 tickets a year
- Support team: email or call a real person on weekdays
- Billetto Advertising: campaigns built from your event page, paid per ticket sold
- Comedy clubs
- Stand-up tours
- Open mic
- Improv & sketch
- Comedy festivals
- Venues & bars
Run a weekly programme
Keep a full calendar of club nights, open mics and specials in one account.
- Early and late shows on the same night, each with its own capacity
- Members-only tickets and promo codes for regulars
- One back office for orders, revenue and fees across every show
How a club week runs
Friday’s two shows go on sale a month ahead, with an early bird ticket for the first week. A newsletter goes to everyone with permission to inform, and the late show sells out by Thursday. On the night, two door staff scan from their phones.
Sell a tour, city by city
Give every date its own event page and follow sales across the whole run.
- One event per city, each with its own venue and ticket types
- Billetto Advertising to push the dates that need help
- Sales and revenue for every date in one overview
How a tour on-sale works
All dates are published on the same morning. The comedian shares a promo code with followers, and the dates that sell slowest get Billetto Advertising switched on, paid only for the tickets it sells.
Keep it simple for new acts
Free or low-priced tickets for weekly new-act nights.
- Free events and paid tickets on the same account
- A guest list for performers and their plus-ones
- Contacts from every night you can invite back next week
How an open mic night fills up
Tickets are cheap and capacity is small, so the night is listed on the Billetto marketplace and announced to last week’s crowd by email. Performers are added to the guest list and checked in at the door.
Shows that change every night
Regular formats with a loyal crowd that books again and again.
- Recurring formats set up as separate shows with their own pages
- Automated reminders and follow-ups for every show
- Audience insights to plan the next run
How an improv run keeps its crowd
An automation sends a reminder the day before and a short survey the morning after. Audiences shows which age groups come most often, and the next run is announced to them first.
Many shows, many rooms
Sell a full programme across stages and venues.
- Multi-event checkout for up to five events from the same organiser
- Different ticket types and prices for each show
- Several scanners at once on separate devices
How a festival weekend sells
Each show is its own event, so buyers can combine several shows in one purchase. Door teams scan at every room, and the organiser follows arrivals and sales for the whole weekend in one place.
Comedy as part of the programme
Add comedy nights to a venue or bar that also runs music, quizzes or parties.
- Embedded checkout on your own website
- Door sales with Billetto POS on the same allocation as online
- Payouts and reports your finance team can reconcile
How a venue sells from its own site
The checkout is embedded on the venue’s website, so guests book without leaving it. Walk-ins pay by card at the door with Billetto POS, from the same allocation as online sales.
Put your first show on sale in four steps
Here’s how most comedy organisers get going.Simple pricing, charged per ticket
Billetto doesn’t charge a setup fee or a subscription.
It’s free to get started. Billetto earns a small fee per ticket, which can be added on top of the ticket price or included in it.
Looking for something else? See concert ticketing, party ticketing, festival ticketing and ticketing for individual organisers.
No setup fee or subscription
Nothing up front: Billetto’s fee is charged per ticket.
Advertising paid per ticket
With Billetto Advertising you only pay for tickets sold through the ads.
Growth plan support
Organisations selling more than 1,000 tickets a year can get custom pricing and their own Customer Success Manager.
Questions comedy organisers ask
Answers about selling comedy tickets on Billetto. Question not covered here? Talk to our team.
In minutes. Create the event, add your ticket types and prices, publish the page and start taking bookings.
Yes. Create each show as its own event with its own capacity, ticket types and check-in, so you can follow sales for every show separately.
Yes. Each ticket type can have its own price, quantity and release time. Members-only tickets can only be bought by fans with an active membership.
Yes. Promo codes can give a discount or special access, and you can cap how many times each code is used. They work well for partners, press and comedians who want to share a code with their followers.
Public events are listed on Billetto, where comedy has its own category, so people looking for something to do can find your show.
Billetto builds ads from your event page and publishes them on channels such as Google, Meta and Billetto. You only pay for tickets sold through the ads, and you can follow clicks, orders and revenue per show. Read more about Billetto Advertising.
Yes. Ticket buyers and followers become contacts in Audiences. You can send newsletters and SMS to contacts who have given permission, and set up automated emails before and after each show.
Yes. Billetto POS takes card payments at the venue and uses the same ticket allocation as online sales, so the last seats are never sold twice.
The Billetto scanning app validates tickets, handles guest lists and comps, and shows arrivals in real time. Several people can scan at once on separate devices.
There is no setup fee or subscription. Billetto charges a small fee per ticket, which can be added on top of the ticket price or included in it. See pricing.
Denmark