Event ticketing for individual organisers

MADE FOR WHAT YOU HOST

If you run it, you can sell tickets to it

Billetto works the same way whether you’re hosting twelve people in a borrowed studio or three hundred in a rented hall.

Workshops and classes

Pottery, yoga, coding, cooking or life drawing. Sell single sessions or one pass for the whole course, and ask about experience level when people book.

Supper clubs and tastings

Cap the seats, add a ticket with wine pairing, and ask about dietary needs at checkout so the menu is sorted before anyone arrives.

Comedy and open mics

Open with a cheap early-bird, keep a few tickets for the door, and let every buyer follow your profile so the next night starts with an audience.

Gigs and DJ nights

Put the ticket link in your bio, sell at the door with Billetto POS, and watch live as the room fills up.

Run clubs and walking tours

Free RSVPs for regular meet-ups and paid places for special routes, with a guest list for every date.

Fundraisers and community events

Keep it free or set a ticket price, sell food or merch in the same order, and get a clear report of what came in.

THE OLD WAY VS. BILLETTO

Swap the spreadsheet for a guest list that keeps itself

Running it by hand

Chasing bank transfers and payment-app messages one by one
A spreadsheet of names that’s out of date by Friday
No real idea how many people will turn up
Reminder messages sent one at a time the night before
Refunds and name changes sorted over DMs
A printed list and a pen at the door

Running it on Billetto

Payment taken at booking and paid out after the event
One guest list that updates with every booking
Live sales and arrivals on your phone
Automatic reminders before the day
Refund, resend or move a ticket in a few clicks
QR tickets scanned with the check-in app

Create your event →

HOW IT WORKS

Plan it. Sell it. Run it. Grow it.

Everything a host needs, in the order you’ll need it, whether it’s a one-off workshop or a monthly club night you run alongside your day job.

1 · PLAN IT

Add a date, venue and capacity, then set your prices: free, paid, early-bird or hidden behind a code for friends. You can be live in minutes.

2 · SELL IT

Share one link anywhere. Guests book and pay in a few taps, and Billetto sends their tickets and reminders for you.

3 · RUN THE NIGHT

Scan QR tickets from your phone, take payment at the door, and let friends help out with their own event keys.

4 · GROW IT

Get paid 3 to 5 working days after the event, see what you earned, and invite the same guests to your next date.

1 · PLAN IT

Set up tickets that fit your event

Add as many ticket types as you need: a standard ticket, an early-bird price, a ticket with dinner included, or free places for helpers. Each has its own price, number of places and on-sale dates, and the sales overview shows what’s left of each.

Hide a ticket behind a code for friends or regulars, give friends booking together an automatic group discount, sell a drink or merch with the ticket, and use a seating chart if your room has seats.

Create your event

Billetto sales overview showing tickets sold and remaining for each ticket type, with separate day tickets and a sold-out two-day pass

2 · SELL IT

Share one link and let people book

Share your event link on social media, in group chats or by email. On a phone, booking and paying takes a few taps, and Billetto sends tickets and reminders for you. Prefer your own website? Embed the checkout in WordPress, Squarespace or Wix.

Every booking lands on one guest list, with answers to any questions you ask, such as dietary needs or experience level. Public events also appear on Billetto’s marketplace, where new people can find them.

Create your event

Billetto app on a phone showing swipeable event cards with thumbs-up and thumbs-down buttons

3 · RUN THE NIGHT

Everything for the door, and for the days around it

On the night

Check-in from your phone: scan QR tickets or search by name, with arrivals counted live
Door sales with Billetto POS: pair a phone or tablet with a card terminal; door and online sales share one capacity, so the room never overfills
Event keys for helpers: friends or co-hosts can scan or sell at the door, with your sales figures shown or hidden

Before and after

Changes to bookings: resend a ticket, refund it, or move it to a new name when a friend takes someone’s place
Sales and payout reports: follow takings live, compare bookings with arrivals, and get paid out 3 to 5 working days after the event
Guest emails and SMS: reminders before the day, and a thank-you afterwards

4 · GROW IT

Turn one good night into a regular event

Selling the tickets is only half the job. Billetto also helps you fill the room, again and again.

From a first workshop in a borrowed space to a monthly club night or a sold-out supper club, ticketing, payment and promotion sit together, with no upfront cost.

Create your event →

Running events for an organisation instead? Read about seminar registration and festival ticketing.

Reach people who don’t know you yet

Public events also appear in Billetto’s marketplace. Buyers follow your organiser profile automatically after booking, so your next event starts with an audience that already knows you.

Invite your guests back

Send past guests the date of your next event by email or SMS. People who came once are the easiest tickets you’ll ever sell.

Keep your own community

Use Billetto’s marketplace, your own website, your social channels or all of them at once. New guests come in through Billetto, and the people you already know remain your contacts.

Spend your time on the event, not the admin

Billetto’s AI drafts your event description and suggests a ticket price, and reminders go out without any work from you.

Room to grow

If your events grow past 1,000 tickets a year, the Growth plan adds your own Customer Success Manager and payout of most ticket revenue before the event.

BY THE NUMBERS

The scale behind every ticket you sell

Used by event organisers in 14 countries across Europe

ORGANISER ACCOUNTS

160,000+

Organisers that have used Billetto to sell tickets

Create your event

2M+

Tickets bought through Billetto each year

FIRST TIME HOSTING?

Four tips for filling the room at your first event

A few habits that experienced hosts swear by, and how Billetto helps with each one.

PRICE FOR THE ROOM

Add up the venue, food or materials first, then divide by a headcount you can realistically reach. Billetto’s AI can suggest a starting price if you’re unsure.

OPEN WITH AN EARLY BIRD

A small batch at a lower price gives friends a reason to book now instead of ‘maybe later’, and early sales make the event feel alive to everyone else.

SHARE THE LINK, NOT A POSTER

Put your event link in your bio, group chats and stories. Every share leads straight to checkout instead of a DM asking how to pay.

INVITE THEM BACK

After the event, email your guests the date of the next one. People who came once are the easiest tickets you’ll ever sell.

TICKETING FOR INDIVIDUALS FAQ

Questions from individual organisers, answered

Answers for people hosting events in their own name, from first-timers to regular hosts. Question not covered here? Visit the help centre.

How much does Billetto charge?

There’s no subscription or setup fee. Billetto takes a small fee per ticket sold, which by default is added on top of the ticket price, or you can include it in your price so guests pay one total. Free tickets carry no fee. See the pricing page for today’s rates.

How do I start selling tickets to my own event?

Sign up for free, add the date, venue, capacity and ticket types, then publish. Share your event page on social media, in group chats, in a newsletter or with past guests, while Billetto takes care of payment, ticket delivery and reminders. With the checkout widget, people can also book directly on your website.

Can I host a free event?

Yes. Free tickets cost you nothing on Billetto, and every guest still receives a ticket, reminders before the day and a quick scan at the door, so you know how many people to expect.

Do I need my own website?

No. Every event gets its own event page on Billetto that you can share anywhere. If you do have a website, the checkout widget lets people book there instead, in your own colours and fonts.

Can I sell different types of tickets?

Yes. Standard, early-bird, VIP and free helper tickets can be on sale at the same time, each with its own price, capacity and sales window. Hidden tickets can be unlocked only by people who have your code.

Can I run a series of events or classes?

Yes. Add each session as its own date so guests choose the one they want, and they can book up to five dates in one checkout. To sell one pass for a whole course or series, create a membership connected to each date, and pass holders use their membership QR code every time.

Can I ask guests questions when they book?

Yes. Ask about dietary needs, experience level or anything else you need to know. Questions can appear at checkout, after the purchase or in an automatic reminder email, and every answer is saved with the booking.

How do I check guests in?

Open Billetto’s check-in app on your phone and scan QR tickets or search for names. Friends helping at the door can scan at the same time with an event key, and arrival counts update live. More on the check-in page.

Can people pay at the door?

Yes. Pair a phone or tablet with a card terminal and Billetto POS becomes your box office. Door sales and online sales share one capacity, so you never sell more places than the room holds.

How can guests pay for their tickets?

Visa, Mastercard, Apple Pay, Google Pay and PayPal are accepted, and depending on the country, so are local options such as MobilePay, Swish, Vipps and iDEAL. Wallet payments make buying on a phone quick.

What if a guest can’t come?

Refund terms are up to you. In the back office you can refund, resend or reassign a ticket, so if a guest can’t make it, a friend can use the place without booking again.

When do I receive the money from ticket sales?

Billetto pays out 3 to 5 working days after the event, together with a breakdown of revenue and fees.

Sell tickets to the events you host yourself

Start with one event. Grow as far as you like.

Live the same day

Grow at your own pace

Run the night like a pro

If you run it, you can sell tickets to it

Swap the spreadsheet for a guest list that keeps itself

Running it by hand

Running it on Billetto

Plan it. Sell it. Run it. Grow it.

Set up tickets that fit your event

Share one link and let people book

Reach more people, without an ad budget

Everything for the door, and for the days around it

On the night

Before and after

Turn one good night into a regular event

Reach people who don’t know you yet

Invite your guests back

Keep your own community

Spend your time on the event, not the admin

Room to grow

The scale behind every ticket you sell

Four tips for filling the room at your first event

A real person behind you, from the first event on

Questions from individual organisers, answered

Ready to host your next event?