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BILLETTO FOR CONCERTS

Manage end-to-end ticket sales, embed checkout on your own website, and understand your audience with analytics built for independent promoters, venues, artists, and event series.

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WHY PROMOTERS CHOOSE BILLETTO

Built for the way concerts actually go on sale

Four things decide whether an on-sale runs smoothly — how fast you can launch, how the door holds up, whether the calendar stays under control, and what you can see while tickets move.
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LAUNCH CONCERT TICKET SALES FASTER
Create your event, add presales, ticket tiers and promo codes, and put tickets on sale without a lengthy setup process.
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SMOOTHER CONCERT ENTRY
Scan tickets, manage guest lists and monitor arrivals in real time, helping your team keep queues short and fans moving.
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BUILT FOR CONCERT PROMOTERS & MUSIC VENUES
Run one gig or a full calendar of shows while keeping ticket sales, promotion, audience data and door operations connected.
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CLEAR PRICING & REAL-TIME TICKET SALES DATA
See fees clearly and follow concert ticket sales as they happen, giving your team greater visibility throughout the on-sale.
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Sell concert tickets at the door

Use Billetto POS to accept card payments for last-minute ticket purchases and keep every onsite order connected to the same concert.

Scan concert tickets and monitor arrivals

Use the Billetto scanning app to validate tickets, manage guest lists and follow arrivals as fans enter the venue.

Sync online and door ticket availability

Online and onsite sales use the same ticket availability, giving your team an up-to-date view of what remains on sale.

Track online and onsite ticket sales together

View orders, revenue and concert ticket sales in one back office before, during and after the show.
BY THE NUMBERS

Concert organisers already sell on Billetto

Fan dancing in the crowd at a live concert
Trusted by promoters, venues and artists across 14 European markets
ORGANISERS ON BILLETTO
160,000+
Event organisers have sold tickets with Billetto
2M+
Tickets sold annually on Billetto
ONE CONNECTED WORKFLOW

EVERYTHING IN ONE PLACE

From your first announcement to the final door scan, Billetto keeps every step connected — presales, ticket tiers, promo campaigns, guest lists, and live entry all managed from one dashboard.
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PLAN YOUR ON-SALE

Structure your on-sale with confidence: General Admission, early-bird presales, VIP tiers, drop sales, members-only tickets, promo codes, seating charts and real-time reporting — all set up in one place, before a single ticket moves.
Billetto dashboard showing ticket tiers and on-sale settings for a concert
WHAT YOU GET

Everything a concert on-sale needs

  • Presales, ticket tiers and drops — run early-bird, VIP, general admission and timed drop sales, each with its own release.
  • Promo codes and guest lists — discounts for partners and press, comps for the band and the crew
  • Seating charts — reserved seating and standing areas on the same event
  • Embedded checkout — sell from your own site without sending fans somewhere else
  • Multi-event checkout — fans can combine tickets from up to five events from the same organiser and complete everything in one purchase.
  • Members-only tickets — create tickets and special member pricing that everyone can see, but only fans with the relevant active membership can unlock and buy. 
  • Door sales with Billetto POS — take card payments on the night, on the same ticket allocation as online
  • Scanning and live arrivals — validate tickets and watch the room fill in real time
  • One back office — orders, revenue and fees across every show in your calendar
  • Payouts and reporting — clear fees and figures your finance team can reconcile
CONCERT TICKETING FAQ

Questions promoters ask before they move

The questions promoters, venues and artists ask most often before they move a concert onto Billetto. If yours isn’t here, book a meeting and ask us directly.

How quickly can I put a concert on sale?

Minutes, not days. Create the event, set your ticket types and prices, publish the page and start taking bookings. Presales, tiers, merchandising, drop sales, and promo codes can all be configured before the public on-sale opens, so the announcement and the sale can happen the same day.

Can I run presales, early-bird tiers and promo codes?

Yes. Each ticket type can have its own price, quantity and release time, so an early-bird allocation, a members-only presale and general admission can sit on the same event and open in sequence. Promo codes work across any tier, with limits on how many times each one can be used.

Can I sell tickets on the door as well as online?

Yes. Billetto POS takes card payments at the venue and draws on the same ticket allocation as online sales, so the last ten tickets cannot be sold twice. Door orders land in the same back office as everything else.

How does entry work on the night?

The Billetto scanning app validates tickets at the door, handles guest lists and comps, and shows arrivals in real time so you can see how full the room is while doors are still open. Several people can scan at once on separate devices.

Can I sell tickets from my own website?

Yes. Checkout can be embedded directly on your own site, so fans book without being sent somewhere else, and the sale still runs through the same event, the same allocation and the same reporting.

When do I get paid?

Payouts are made to your nominated account, with fees and order detail visible in the back office before, during and after the show. For recurring programmes and multi-show runs, revenue across the whole calendar is reported in one place rather than event by event.

Everything you need to sell out the room

From the on-sale announcement to the last scan at the door — run the whole show on Billetto.
Go on sale in minutes · No monthly fee · No setup cost